For mid-market

Coverage that scales with spend, not headcount.

A lean in-house team, three or more platforms, and a growth plan that assumed another hire. The Ad Spend gives the team eyes on every account every day, keeps the reasoning behind each decision on the record, and turns the weekly rundown into something that writes itself.

Example · Change detected

A LinkedIn campaign no one opened this week shifted spend 22%.

Recorded on an account the team hadn't reviewed. The settings history is already lined up against the period.

Platform
LinkedIn
Shift
+22% spend
Next step
review history

Trusted by teams running real budgets

  • FitLab
  • Maxwell Social
  • Lytical Ventures
  • Senteon
  • Animated for Life
  • Nike Studios
  • Ren Health
  • Qi
  • eCommission
  • Lyrical Asset Management
  • The Matchbox
  • Blanken Consulting Group
  • Interrupt Media
  • TMRW for Men
  • Second Sense
  • Deodato

What changes for mid-market

The problems this actually removes.

A small team owns more surface area than it can watch.

Alerts and weekday Trends cover every connected account whether or not someone opened it this week. The team reviews what moved instead of scanning for it.

Growth keeps outrunning the next hire.

Coverage scales with spend, not headcount. The team takes on more campaigns and platforms without adding the person you were about to recruit.

Context lives in a few people's heads.

History records the changes. Strategy records why. When someone is out, on leave, or gone, the account still explains itself.

How the features support mid-market

The same record, pointed at your problem.

One weekday read across Google, Meta, LinkedIn, and the rest, so nothing goes unwatched.

Pacing and performance thresholds per account, routed to the channel that owns it.

Targets and reasoning saved with the account. Onboarding a new hire starts with reading, not asking.

The Monday rundown and the monthly leadership report, drafted from the record and sent on schedule.

Who this is for

Team
One to a handful, in-house
Setup
Three or more platforms
The job
Coverage without another hire

Your team is too small for the surface area. The Ad Spend covers the rest.

Nothing executes without approval.

Questions

Answers, not gestures.

Is this built for multiple brands?
It is built for one team covering a lot of surface area: every campaign and platform in the business. Agencies managing separate clients should start on the agency page.
Can it tie spend to pipeline?
Attribution connects HubSpot and Salesforce closed revenue to the spend that produced it. It is in closed beta; ask about access from the pricing page.
How does it fit the tools we already use?
Alerts and Chat live in Slack. Reports export to PDF and DOCX. Connections to Linear, Asana, Google Drive, and Onyx are in beta for pulling permitted context into the record.

For mid-market teams

See the record on your own accounts.

Connect an account and read its record: what changed, why it moved, what to do next.