Pricing
Free for the whole team. Strategists, full data, and advanced modules when you need them.
Starter isn't a trial. It's the product, for every seat, no card, no clock. All Access adds US-based strategists who have run paid media themselves, the full record we've collected, and the advanced modules.
Starter
For teams running their own accounts. Every seat, every supported platform, from day one.
Free
No card required
Self-serve is rolling out. Start free joins the waitlist.
What's included
- Connect Google Ads, Meta, LinkedIn, TikTok, Reddit, Microsoft Ads and Pinterest Ads
- Unlimited seats
- History: every change, with the before and the after
- Alerts on your thresholds or the account's forecast
- Trends every weekday, tied to the changes behind them
- Reports from a brief, with evidence, export, and a schedule
- Chat in the web app and Slack
- Hosted MCP endpoint for your own tools
- Last 30 days of ad data. Unlock more whenever you're ready.
Betas included: Strategy memory, Microsoft Teams notifications, and the Linear, Asana, Google Drive, and Onyx connections. Optimizer, Intent, and Attribution are the only modules Starter leaves out.
Starter doesn't support agency management. Agencies running client accounts need All Access.
All Access
For teams that want senior strategists in the room.
$1,000/ mo
At $10K in monthly ad spend
Scales with your spend
- Flat
- 1.5%
- 1%
- 0.75%
- 0.5%
Everything in Starter, plus
- All the ad data and change history we've collected, not just the last 30 days
- First access to Optimizer, Intent, and Attribution as each opens
- Two strategy calls a month with US-based senior strategists
- Dedicated customer success manager
- Done-with-you setup and optimization
- Direct line to our team in Slack
- Custom reports built around your priorities
- Agency management: each client its own organization, one plan for the whole book
Need creative and builds too? Our team designs the ads and builds the campaigns in-platform, for an additional custom fee.
Questions
Answers, not gestures.
- Is Starter really free?
- Yes. No card, no trial clock. What Starter includes right now is in the comparison above, and that list is kept current as the product changes.
- What's the difference between Starter and All Access?
- Starter is self-serve, for teams running their own accounts. All Access adds a team that runs the platform with you, the full data record, and agency management. The comparison above lists exactly what each plan includes today.
- Do you charge per seat?
- No. Seats are not priced separately on either plan; the whole team can use the record.
- Which ad platforms can I connect?
- Google Ads, Meta, LinkedIn, TikTok, Reddit, Microsoft Ads and Pinterest Ads are live for supported account data. OpenAI Ads aggregate campaign reporting is available to advertisers with the required API access.
- How far back does change history go?
- As far as we have collected since your account was connected; how much of that each plan opens up is in the comparison above. No plan can reach back before the connection.
- Is there an MCP endpoint?
- Yes. Compatible clients can connect to The Ad Spend through an authenticated, hosted MCP endpoint, so the account record is queryable from tools you already use. Plan availability is in the comparison above.
- Who runs the All Access sessions?
- People who have run paid media themselves. They already know your record, so the first meeting starts on your data, not on a discovery deck.
- How do I get All Access?
- Talk to an expert. We scope All Access around your spend, your platforms, and how much you want the team involved.
No card required
See the record before you pay for it.
Connect an account, watch the engine work, decide afterward.