How can one engine work for agencies, founders, mid-market, and enterprise?

Because the underlying job is the same everywhere: know what changed, why it moved, and what to do next. What differs is who needs the answer and what winning means to them, and the record is set up around that.

What is actually different between the solutions?

The setup and the emphasis. Agencies get a record per client and reporting built for handoffs. Founders get alerts and a short list. Mid-market gets coverage across platforms. DTC teams get pacing and promotion protection. Enterprise gets approval routing and an audit trail. Private equity gets a common standard across companies. Same product, pointed at a different problem.

Do the different solutions cost different amounts?

No. Plans are the same for every segment. Starter is free to start, and All Access is the plan with a team behind it. The solution you identify with shapes how the product is set up, not which plan you are on.

Can I switch solutions as we grow?

Yes. It is one engine on one record, so moving from the founder setup to mid-market or enterprise changes the configuration and the reporting, not your data. The history you have accumulated carries over intact.

Solutions

One engine. Different definitions of winning.

A client review, a founder's budget check, and a board report are different jobs. The record underneath them is the same.

Built for your model

Pick the version that measures what you measure.

For agencies

Scale clients without headcount.

Twenty accounts, four platforms each, and a client who wants to know what you did this month. The Ad Spend keeps a record for every client: what changed, who changed it, and what it did to the numbers. Handoffs stop losing knowledge and reporting stops eating Fridays.

Team: Account managers across many clients
Setup: One isolated record per client
The job: Handoffs, reporting, proof

For Agencies

For founders & small teams

An analyst's output, without the hire.

You run the ads between everything else, and the platforms keep changing things for you. The Ad Spend watches the account, measures every move against your own history rather than an industry benchmark, and tells you plainly what changed, whether it matters, and what to do about it.

Team: A founder or one marketer
Setup: One or two platforms
The job: Catch what moved, decide fast

For Founders & small teams

For mid-market

Coverage that scales with spend, not headcount.

A lean in-house team, three or more platforms, and a growth plan that assumed another hire. The Ad Spend gives the team eyes on every account every day, keeps the reasoning behind each decision on the record, and turns the weekly rundown into something that writes itself.

Team: One to a handful, in-house
Setup: Three or more platforms
The job: Coverage without another hire

For Mid-market

For enterprise

Governance, built into the record.

Many markets, many accounts, in-house teams and agency partners all touching the same spend. The Ad Spend keeps one record of who changed what, when, and why, holds every market to the same monitoring logic, and routes any account change through approval before it runs.

Team: Regional teams and agency partners
Setup: Many accounts, many markets
The job: Who changed what, and why

For Enterprise

For DTC & ecommerce

Catch spend drift before the weekly report.

Launches, promotions, and rapid budget changes move fast. The Ad Spend keeps the change history beside the performance movement and flags what needs attention — while there's still time to change the outcome.

Team: Growth and ecommerce teams
Setup: Two or more platforms, in launch or promotion cycles
The job: Catch movement early

For DTC / Ecommerce

For private equity

Know where paid acquisition needs attention across your portfolio.

When each company uses different agencies and ad platforms, it is hard to tell where results are improving and where they are slipping. The Ad Spend gives each connected company the same read on ad spend, performance, and account changes, so your team knows where to look before the next review.

Team: Operating partners and portfolio growth teams
Setup: Companies running meaningful paid acquisition
The job: Know where paid acquisition needs attention

For Private equity

Choosing a fit

One engine, read six ways.

How can one engine work for agencies, founders, mid-market, and enterprise?: Because the underlying job is the same everywhere: know what changed, why it moved, and what to do next. What differs is who needs the answer and what winning means to them, and the record is set up around that.
What is actually different between the solutions?: The setup and the emphasis. Agencies get a record per client and reporting built for handoffs. Founders get alerts and a short list. Mid-market gets coverage across platforms. DTC teams get pacing and promotion protection. Enterprise gets approval routing and an audit trail. Private equity gets a common standard across companies. Same product, pointed at a different problem.
Do the different solutions cost different amounts?: No. Plans are the same for every segment. Starter is free to start, and All Access is the plan with a team behind it. The solution you identify with shapes how the product is set up, not which plan you are on.
Can I switch solutions as we grow?: Yes. It is one engine on one record, so moving from the founder setup to mid-market or enterprise changes the configuration and the reporting, not your data. The history you have accumulated carries over intact.

Not sure which fits

Tell us how you measure success.

We'll show you what the record looks like for your model.

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