Sales

Know what's filling your pipeline.

Your leads come from somewhere. See which campaigns are driving them, what offers are running, and whether that lead source you love is actually still active.

THE OLD WAY

Ask marketing 'what campaigns are running?' Wait for a response. Maybe.

No idea if the leads you're getting are from good sources or bad ones.

Prospect mentions seeing an ad. You have no idea what they saw.

THE NEW WAY

Weekly reports show what campaigns are live and how they're performing.

On Essentials, ask directly: 'What ads are running for enterprise?' Instant answer.

Attribution (beta) connects campaigns to actual closed revenue.

Campaign Visibility

Weekly reports show active campaigns, spend, and performance. Know what marketing is running without asking.

Self-Serve Answers

On Essentials, ask questions in Slack: 'What landing pages are we running?' 'Which campaigns target enterprise?' Instant answers.

Lead Source Quality

Trends show which campaigns drive volume and which drive efficiency. Understand lead quality by source.

Revenue Attribution

Attribution (beta) connects ad spend to closed deals. See which campaigns actually drive revenue, not just leads.

The Pipeline Question

You're behind on pipeline. Is marketing generating enough leads?

Weekly reports show lead volume and cost by campaign. You can see what's running, what's working, and whether there's a gap — without scheduling a meeting with marketing.

The Prospect Context

On a call, the prospect mentions they saw your ad. What did they see?

On Essentials, ask The Ad Spend: 'What campaigns are running in fintech?' You know what messaging they saw, what offers are live, and can reference it directly.

The Lead Quality Debate

'Marketing's leads are bad.' 'Sales can't close.' Sound familiar?

Attribution connects campaigns to closed deals — not just MQLs. When both teams look at the same revenue data, the finger-pointing stops.

The Territory Question

Which campaigns are driving leads in your region?

Reports break down performance by campaign. On Essentials, ask directly: 'What's driving leads in the Northeast?' Data for territory planning.

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See what marketing is doing. Finally.

Join marketing teams who've eliminated manual reporting
and unlocked causal intelligence.

Copyright © 2025 Ad Spend Technologies, Inc.
All Rights Reserved

Copyright © 2025 Ad Spend Technologies, Inc.
All Rights Reserved

Copyright © 2025 Ad Spend Technologies, Inc.
All Rights Reserved