Finance
See where the money goes.
Marketing spend shouldn't be a mystery. Get real-time visibility into ad budgets, automated pacing alerts, and plain-English reports — without asking marketing for access.
THE OLD WAY
Ask marketing for spend data. Wait for a response. Get a different number than last time.
Discover budget overruns at month-end reconciliation. Too late to do anything.
Trust marketing's numbers but can't verify them independently.
THE NEW WAY
Weekly reports show spend across all platforms. One source of truth.
Pacing alerts notify you mid-month when budgets are off track.
On Essentials, pull spend data yourself in Slack. Instant verification.
Spend Visibility
Weekly reports break down spend by platform, campaign, and time period. No more asking marketing for data.
Budget Pacing
Set alerts at 80%, 95%, or any threshold. Know mid-month when campaigns are over or under budget.
Audit Trail
History captures every change to every campaign. Full documentation of what marketing is actually doing.
Plain English
Reports written for clarity, not marketing jargon. Spend, efficiency, trends — the numbers you care about.




